The innovation and entrepreneurship major is aimed at students who intend to start new for-profit, non-profit, or for-benefit ventures, manage and grow small businesses, or enter the workforce with an entrepreneurial mindset and skills in innovation and technology commercialization.
Because they often run new ventures themselves, entrepreneurs must know how to operate every aspect of their business. Typically, this includes the areas of:
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Managing the business on a day-to-day basis |
Advertising, selling, and distributing the product or service (marketing) |
Accounting or keeping financial records for the business |
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Hiring personnel to assist with the business |
Production of finished goods or services |
Be non-conformist |
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Motivated by achievement |
Prefer innovation |
Possess high uncertainty tolerance |
American Franchisee Association
International Franchise Association
National Association of Home Based Business
US Small Business Administration
Michigan Business & Professional Association
National Federation of Independent Business
National Small Business Association
